Identify Your Niche: What Every Blogger Should Know

Identify Your Niche: What Every Blogger Should Know

When people know that you're the go-to person for a particular niche then you no longer have to keep chasing customers. They will come to you.

So how do you actually decide on your niche when you're starting out in business?

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The Proven Process To Identify Your Niche

This is  the process that I went through and the same one that I recommend you do yourself. So grab a pen and paper and follow along with me in the video above.

There are three things that I want you to write down:

Step 1

First, I want you to list your passions. These are all the things that you spend your spare time doing. The things that you most enjoy. When you are doing these things you probably noticed that time flies because you are so in the moment.  Another way to find out your passion is to look at the mentors and people that you follow online - what do they speak about and what do you love hearing about most from them?

Step 2

The second thing that I want you to list is your current strengths and skills. In your life up to this point what skills have you developed? These could be learned from study, jobs that you've worked at, things that you've done in your spare time or things that you've learnt from other people. in regards to your strengths, what is it that people often compliment you on or that you know you can do really well?

Step 3

The third step is understanding market needs and what people are currently paying for. Now you might think that choosing a niche that already exists is a pretty stupid idea. But it's actually a good idea. Think about it - if people are already paying for that good or service because then you know that there is a market for it.

You are going to be able to speak and connect with a specific group of people given your own personality, skills and experiences that nobody else can mirror that.


Let's make this easy

So  to bring it all together - look at the market needs and start to understand the pain's and problems of potential target markets. Given your passions, strength and skills how can you solve these pains and problems. Because people are willing to pay for you to solve their pains.

Now, I know that there is a lot to think about when starting a blog. So I created an eBook that breaks it down into seven easy steps including more info on finding your niche. The book is called, 'How To Start A Blog In 7 Days That Profits Fast'. One reader went from confused about her niche to gaining massive clarity. She now has over 1000 followers and people jumping to buy her stuff. Start reading the book here.

So I hope that has brought you some clarity on finding your niche. Thank you so much for watching and I’ll catch you next week for another video to empower you to turn your passions to profits.

Now I want to hear from you, leave a comment and let me know your biggest insight from this video. Have you decided on your niche?

I can’t wait to find out!